Insights from iuvo's CEO on Hiring, Culture, and Entrepreneurship

At iuvo, we believe in the power of people and the importance of fostering a remarkable company culture. Our CEO, Bryon Beilman, recently appeared as a guest on The Rialto Marketing Podcast, where he shared valuable insights from his experience at iuvo and the lessons he has learned along the way. 

Soc Med 1,200 x 628 - Bryon Beilman

During the interview, Bryon emphasized the significance of hiring exceptional individuals and empowering them to excel. When asked about the most important lesson he has learned in the past 16 years Bryon responded, “It always goes down to hiring the best people. And I think a lot of people say that, but you also have to build a recruiting and a hiring process around that. So, I think tried and true, it's like having great people hire people that are better than you.” 

By entrusting talented individuals with the freedom to take ownership of their work, iuvo has witnessed remarkable results. Our CEO highlighted the importance of avoiding micromanagement and fostering an environment where everyone can thrive. He believes in setting clear goals, empowering the team, and letting them achieve greatness on their own terms. 

Bryon's philosophy extends beyond the workplace; he encourages spending time with exceptional people in all aspects of life. As he put it, "spend your time with people that are great people... if you're the average of those five people you spend time with... hopefully, they're going to raise your average." This principle not only applies to personal relationships but also influences the success of a business. By surrounding ourselves with remarkable individuals, we can elevate each other and collectively strive for excellence. 

Another key aspect Bryon emphasized is the importance of building a strong culture. He considers culture to be iuvo's superpower and believes that it directly reflects our brand. "I think culture is your superpower. Your brand is a mirror of your culture. When people say, 'Here's who we are,' and then people don't experience what you put out there, it's going to be a problem," he explained. 

At iuvo, we take pride in aligning our brand with our company culture, ensuring consistency between what we portray and what we deliver. By fostering a positive, inclusive, and empowering environment, we create a foundation for success. Bryon’s insight serves as a reminder of the significance of cultivating a remarkable culture and the positive impact it can have on a company's overall performance. 

Additionally, Bryon discussed his entrepreneurial journey and the invaluable lessons learned from his experience with venture capital startups. He emphasized that whether you succeed or fail, the learning opportunities are immense. "What you learn is probably 3X because you're just wearing so many hats," he shared. Embracing entrepreneurship requires passion, dedication, and a willingness to step outside your comfort zone. The connections made and the knowledge gained through these experiences have been instrumental in shaping iuvo's growth and success. 

Bryon's guest appearance on The Rialto Marketing Podcast offered valuable insights into the core principles that drive iuvo. By prioritizing the recruitment of exceptional individuals, empowering them to excel, building a strong company culture, and embracing the entrepreneurial spirit, iuvo continues to thrive and deliver outstanding results for our clients. 

To listen to the full podcast episode and gain further insights from Bryon's journey, make sure to tune in to The Rialto Marketing Podcast.  


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